无论是在中国还是在西方国家,电视低俗化都是一个越来越引人注目的现象。法兰克福学派和中国的学者认为,媒介低俗化是媒介商业化的产物。但我国学者对电视低俗化的研究大多停留在政治批判的层面。本文从传播政治经济学的视角,运用媒介商品化理论尝试分析我国电视低俗化的成因,探讨治理对策。 TV vulgarization is an increasingly conspicuous phenomenon in both China and western countries. The Frankfurt School and Chinese scholars believe that the vulgarization of media is a product of media commercialization. However, most scholars in our country study television vulgarization at the level of political criticism. From the perspective of the dissemination of political economy, this article attempts to analyze the causes of the vulgarization of television in our country through the media commercialization theory, and discusses the management countermeasures.