论文部分内容阅读
民族文化创意实质是挖掘和展示民族文化所包含的美学层面、精神层面、社会层面、历史层面和象征层面的经济价值,体现出产品的新奇、生产的合作创作、消费的文化身份、价格的社会网络和空间的体验等市场特征。其实现机制反映出文化与经济、技术、社会、空间以及组织的融合。其企业家行为表现出文化行为与经济行为的结合、学习行为与创新行为的结合、组织行为与合作行为的结合、自利行为与他利行为的结合。其产业发展主要包括民族文化遗产和民族生态文化,并要求符合产业特征的政策设计。
The essence of national cultural creativity is to excavate and display the aesthetic value, spiritual dimension, social dimension, historical dimension and symbolic economic value contained in national culture. It reflects the novelty of products, the cooperative creation of production, the cultural identity of consumption, the society of price Network and space experience and other market characteristics. Its realization mechanism reflects the integration of culture and economy, technology, society, space and organization. The entrepreneurial behavior shows the combination of cultural behavior and economic behavior, the combination of learning behavior and innovative behavior, the combination of organizational behavior and cooperative behavior, the combination of self-interest behavior and his behavior. Its industrial development mainly includes ethnic cultural heritage and ethnic ecological culture, and requires policy design in line with industrial characteristics.