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2006年,查建英的《八十年代访谈录》大热。作为书商营销的方式之一,封底罗列的众多词语格外吸引读者的眼球:激情、贫乏、热诚、反叛、理想主义、启蒙、饥渴……这些词透着一种单纯和紧迫,成为“八十年代”的标签;相对而言,现实、利益、信息、世故、时尚、身体、喧嚣、边缘、多远、失落……等等,则对应着九十年代直至当下的社会状况,显出些许势利和无奈。关键词的变化折射出时代语境的变迁。的确,在当下这个浮躁喧嚣、为物质主义和实用主义所裹挟的场域中,充满激情与梦
In 2006, Cha Jianying’s “Interview in the 1980s” was hot. As one of the booksellers’ ways of marketing, the many words listed on the back cover are particularly attractive to readers: passion, lack of enthusiasm, rebellion, idealism, enlightenment, hunger ...... These words are simple and urgent, The 1980s "label; relatively speaking, reality, interests, information, sophistication, fashion, body, bustle, edge, how far, lost ... and so on, then corresponds to the nineties until the moment of social conditions, significant Some potential profits and helplessness. The change of the key words reflects the change of context in the times. Indeed, in the moment, this impulsive noisy, materialistic and pragmatic venues in the field, full of passion and dreams