关联理论认为语言的表达与理解总是倾向于一个从意义的不完备到完备的过程,在此过程中最佳关联的建立是使用和理解语言的关键。从关联理论出发,运用相邻/相似关系对网络流行语意义的建构和识解进行分析,探讨其运作的认知规律,为网络流行语等新兴语言形式的解读开辟一条新的路径。 Relevance theory holds that the expression and comprehension of language tend to be from an incompleteness to a completeness of meaning, and the establishment of the best relevance in this process is the key to using and understanding the language. From the perspective of relevance theory, we use the neighborhood / similarity relation to analyze the construction and understanding of the meaning of the Internet buzzwords and explore the cognitive rules of their operation. This will open up a new path for the interpretation of the emerging linguistic forms such as Internet buzzwords.