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重庆都市旅游资源种类齐全,非常丰富,为发展都市旅游提供了坚实的基础。目前,重庆市旅行社经营的都市旅游线路众多、发展迅速,吸引了大量中外游客前来旅游。但是在都市旅游线路的设计上,如:景点搭配不合理、宣传力度不够等还存在诸多问题。本文针对重庆都市旅游线路设计中出现的问题提出了“冷热搭配,因地制宜,加强宣传”等的措施,希望能为发展重庆都市旅游线路提供一些建议。
Chongqing urban tourism resources of the full range, very rich, for the development of urban tourism provides a solid foundation. At present, Chongqing travel agencies operating a large number of urban tourist routes, the rapid development has attracted a large number of Chinese and foreign tourists came to travel. However, in the design of urban tourist routes, such as: attractions with unreasonable, not enough publicity, there are still many problems. In this paper, some countermeasures are put forward such as “hot and cold matching, local conditions, strengthening propaganda” in view of the problems in the design of Chongqing metropolitan tourist routes. I hope that some suggestions can be given for the development of Chongqing metropolitan tourist routes.