销售业绩出众的海尔眼光已超越销售超越具体产品走向营销新境界海尔:中国乃至世界到处传播的一个响亮的名字,市场经济惊涛骇浪中的一艘巨型战舰,消费者心目中的一个著名品牌,在社会公众心目中已具有良好形象。十几年来,她从一个亏空147万元的无名小厂到现在人均产值38万元、年利税5亿元,开创了一个亚洲第一、许多中国第一的著名企业集团。可 Haier’s vision of outstanding sales has surpassed sales to surpass the specific product to a new realm of marketing. Haier: A resounding name spread throughout China and even in the world. A giant battleship in the stormy sea of ​​market economy, a well-known brand in the eyes of consumers, in society The public has a good image in mind. For more than a decade, she has grown from an unnamed small factory with a deficit of 1.47 million yuan to the current per capita output value of 380,000 yuan and an annual profit and tax of 500 million yuan, which has created a number one in Asia and many of China’s leading enterprise groups. can