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企业文化是企业中形成的文化观念、历史传统、共同价值观念、道德规范、行为准则等企业的意识形态,企业领导者把文化的变化、人的功能应用于企业,以解决现代企业管理中的问题,就有了企业文化。企业管理理论和企业文化管理理论都追求效益。但前者为追求效益而把人当作客体,后者为追求效益把文化概念自觉应用于企业,把具有丰富创造性的人作为管理理论的中心。这当然也包含企业核心竞争力,一个企业独有的、支撑企业保持持续竞争优势的能力。
Corporate culture is the ideology of enterprises such as cultural concepts, historical traditions, common values, ethics and codes of conduct formed in enterprises. Business leaders apply cultural changes and human functions to enterprises in order to solve problems in modern enterprise management The problem, there is a corporate culture. Business management theory and corporate culture management theory are pursuing efficiency. However, the former treats people as objects in the pursuit of efficiency and the latter applies cultural concepts to enterprises conscientiously in pursuit of efficiency, and takes creative people as the center of management theory. This, of course, also includes the company’s core competitiveness, an enterprise’s unique ability to support enterprises to maintain sustainable competitive advantage.