改革开放,引进外资,无疑加速了中国经济的发展。同时,面对着雄厚的国际资本和技术实力的竞争,中国的企业怎么办?“海尔”同许多企业一样,也面对着这样一种环境压力。人们常说,有压力,才有动力。面对着激烈的市场竞争,尤其是面对着实力雄厚的国际资本的较量,“海尔”提出了创世界名牌的口号。 Reform and opening up and the introduction of foreign investment undoubtedly accelerated China's economic development. At the same time, in the face of strong competition in international capital and technology, what should Chinese enterprises do? Like many enterprises, Haier is facing such environmental pressure. People often say that there is pressure to have power. Faced with fierce market competition, especially in the face of the powerful international capital contest, “Haier” put forward the slogan of creating world famous brand.