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当前农机行业宣传产品的方式主要都有哪些呢?口碑相传、政府部门的推荐、经销商处展示产品并介绍、寄发宣传材料、重点大客户攻关、平面媒体的宣传、电话咨询……细数下来,好像还少了一样就在我们身边,却并没有提到的方式——互联网。互联网这个名词,对于农机行业,好像离得很近,又仿佛离得很远。这就是现阶段互联网带给我们的印象。究竟为什么呢?笔者做过一些相关的调查,一些经销商朋友反映说,农机用户通过互联网来购买产品,基本没有,也就是说,目前情况下,农机行业的电子商务方面尚不可行。而通过几家农机行业网站的数据显示,
Current agricultural machinery industry advocacy products are mainly what way? Word of mouth, the government recommended, the dealer at the product display and presentation, send promotional materials, focusing on key clients, print media, telephone consultation ...... Details Down, it seems less like on our side, but did not mention the way - the Internet. The term Internet, for the agricultural machinery industry, seems very close, as if far away. This is the impression that the Internet brings to us at this stage. What exactly? I made some relevant investigations, some dealers friends said that users of agricultural products through the Internet to buy products, basically no, that is, under the current circumstances, the e-commerce industry is not feasible. Through several agricultural machinery industry website data show,