根据常用色彩模式HSB,H色相环中的色相排列,0度至359度展现亮度和饱和度为100的所有纯色,那么度数越大刺激量也就会随之增大。具体体现为,0度红与30度橙色差小,刺激量微弱。0度红与60度黄色差小,刺激量弱。购物网站的广告色彩选择应了解色彩的刺激量,刺激量越大反差就越大,就要注意色彩的和谐性。 According to the common color mode HSB, H hue ring hue arrangement, 0 degrees to 359 degrees to show the brightness and saturation of 100 all the solid color, then the degree of greater stimulation will increase. Specific embodiment, 0 degrees red and 30 degrees orange difference is small, weak stimulation. 0 degrees red and 60 degrees yellow difference is small, a small amount of stimulation. Shopping site advertising color selection should understand the color of the stimulation, the greater the amount of stimulation greater contrast, we should pay attention to the color harmony.