品牌最有生命力和价值的是消费者已形成的信赖感。信任一个品牌,就会成为一生或是某个特定阶段的自然首选,这些对于日化、婴幼儿乃至健康产品等长程消费类产品尤为重要。温馨和贴心中的渗透前些年给强生等品牌推广提过建议,婴儿护肤品并非仅仅是婴幼阶段的专用产品,其强大的生命力其实可以贯穿孩子的一生,包括青少年阶段,直至成人和老年阶段。在婴幼市场强生已是前无古人,后无来者。但对于青少年市场,除了可伶可俐 The brand has the most vitality and value is the trust that consumers have formed. To trust a brand, it will become a natural life or a particular stage of natural choice, these are daily, infants and even healthy products such as long-range consumer products is particularly important. Warm and intimate infiltration A few years ago to recommend to Johnson & Johnson and other brand promotion, infant skin care products is not just a special product for infants and young children, its strong vitality can actually throughout the child’s life, including adolescents until adults and the elderly stage. Johnson and Johnson in the baby market is unprecedented, no future. But for the adolescent market, except for cleverness