地市级电视台是改革开放以后兴起的，数量可观，但质量参差不齐。它的存在和发展，有其历史性的功绩，但随着现代传媒此消彼长的竞争，以及电视业日新月异的发展，地市级电视台不得不重新审视自己的生存空间和发展出路。问题的提出：中央及省级电视台上星造成的“频道轰炸”， Municipal-level television stations emerged after the reform and opening up, a considerable number, but the quality is uneven. Its existence and development have their historic merit. However, with the competition of modern media and the rapid development of television industry, prefectural and municipal television stations have to reexamine their living space and develop their own way out. The question is raised: “Channel bombing” caused by the rising starry at the central and provincial television stations,