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在书籍装帧设计中,以文字、图形、色彩等为常用表现形式,此类因素之间的组合、变化,能够给读者带来进一步完美的视觉体验。文字是信息、内容的传播媒介,是整本书籍的灵魂,文字、版式设计作为书籍装帧不可或缺的重要因素,极大程度关乎着书籍的视觉传达效果。文字在书籍装帧中有着美感表现及信息内容传达的双重功能,能够全面凸显文字的重要性。文章通过分析书籍装帧设计中文字的双重性、书籍装帧设计中版式设计的双重性,旨在为如何促进书籍装帧设计有序发展研究适用提供一些思路。
In the book binding design, with words, graphics, colors and other common forms of expression, the combination of these factors, changes, to give readers a better visual experience. Text is the medium of information and content. It is the soul, text and layout of the whole book. It is an indispensable factor in the binding of books. It affects the visual communication effect of books to a large extent. The text has the dual functions of aesthetic expression and message content in book binding, which can fully highlight the importance of writing. By analyzing the duality of Chinese characters in book binding design and the duality of format design in book binding design, the article aims to provide some ideas on how to promote the research of orderly development of book binding design.