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重大事件发生时,新闻发布会、记者招待会的现场提问是一个媒体体现自身实力、提升传播能力和扩大自身影响力的重要机会。在2014年的全国“两会”报道中,中国教育电视台(后文简称教育台)充分利用大会新闻发布会、记者招待会、集体采访等机会,现场争取到14次提问,彰显了专业性、针对性、个性化,形成了专业媒体的传播特色。一、用专业的现场提问构建专业的话语传播平台“两会”期间,人大、政协要举行多场发布会、招待
In the event of a major incident, the press conference and press conference on-site questioning represent an important opportunity for the media to reflect its own strength, enhance its communication capabilities and expand its influence. In the 2014 National Report on “Two Meetings”, China Education Television Station (hereinafter referred to as Education Station) made full use of press conferences, press conferences and collective interview opportunities to win over 14 questions and highlight the professionalism , Targeted, personalized, formed a professional media communication features. First, with a professional site questions to build a professional platform for discourse “two sessions ” period, NPC, CPPCC to hold more conference, hospitality