自从1995年宏观经济的过热势头得到遏制以来，摆在企业界和各级政府面前的一个尖锐问题是：到哪里去寻找新的经济增长点？企业界推出了保健品、化妆品、微波炉、VCD，政府提出了交通、汽车、住房。但是经过两年实践以后，不仅消费品市场供过于求的状况越来越严重，连一向短缺的 Since the macroeconomic overheating momentum was checked in 1995, one of the sharp questions before the business community and governments at all levels is: Where do we look for new economic growth points? Business launched the health care products, cosmetics, microwave ovens, VCD, the government proposed transport, cars, housing. However, after two years of practice, not only the situation of oversupply in the consumer goods market has become more and more serious,