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随着竞技体育的不断发展,我国一些知名运动员作为公众人物,越来越受到大众的关注,逐渐展露出难以估量的商业价值。与此同时,各类侵犯知名运动员人格权的事件也频频发生。本文将从立法的视角,对我国知名运动员人格权法律保机制的建立进行分析和研究,以期保护知名运动员价值、尊严和安全,促进我国竞技体育事业的健康发展。
With the continuous development of competitive sports, some well-known athletes in China, as public figures, have drawn more and more attention from the general public and have gradually revealed unbelievably commercial value. In the meantime, various incidents of violating the personality rights of well-known athletes have also taken place frequently. From the perspective of legislation, this article analyzes and studies the establishment of legal protection mechanism of personality right of well - known athletes in China so as to protect the value, dignity and safety of well - known athletes, and promote the healthy development of competitive sports in our country.