企业发展战略是确定企业长远发展目标,并对实现长远目标及根本对策所作出的全局性的、长远性的谋划。制定发展战略,能够为我们明确未来的发展方向、明确目标和实现目标的方法,能使各职能部门更加协调一致,帮助企业更好地组合资源,形成更强大的内在力量。1.结合企业自身经营特点 Enterprise development strategy is to determine the long-term development goals of enterprises, and to achieve the long-term goals and fundamental responses made by the overall long-term plan. Developing a development strategy can help us define the future direction of development, clarify the objectives and ways to achieve them, and enable our functional departments to be more coordinated and help them to better integrate their resources and form stronger internal forces. 1. Combined with their own business characteristics