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对于以批发业务为主的发展型代理商来讲,当前主要面临两方面的挑战。其实过去很多代理商就已经感觉到发展的压力,生意越来越难做,但当时的挑战和现在市场情况相比,又发生了很多新的变化。新变化带来新挑战第一点是国内一些大品牌正在下沉市场、渠道和营销。其中最突出的代表是海尔和美的。其在三四级市场的产品和销售渠道布局已趋于成熟,所以对于手中没有抓住大品牌的代理商来讲,
For the development of wholesale business-based agents, the current mainly facing two challenges. In fact, many agents in the past have felt the pressure of development and the business is getting harder and harder to do. However, the challenges at that time were a lot of new changes in comparison with the current market conditions. New changes bring new challenges The first is that some major domestic brands are sinking markets, channels and marketing. One of the most prominent representatives is Haier and the United States. Its 34 products in the market and distribution channels have matured, so for those who did not grasp the hands of big brands in terms of agents,