最近两三年来,国内对企业社会责任的关注,已经上升到了前所未有的高度,用“喷发”一词来形容,应该不为过。什么才是企业社会责任呢?各种说法、各种理论有很多。我比较赞同哈佛大学商学研究院著名教授、管理大师迈克尔·波特的定义。他认为,企业社会责任分为两类,一类是反应型的,一类是战略型的。反 In the recent two to three years, the domestic concern for corporate social responsibility has risen to an unprecedented height. It is not an exaggeration to use the phrase “eruption”. What is corporate social responsibility? A variety of theories, there are many theories. I quite agree with Harvard Business School, a famous professor, management guru Michael Porter’s definition. In his opinion, corporate social responsibility is divided into two categories, one is reactive and the other is strategic. anti-