企业重组后,石油系统企业报面临新的挑战。如何在新的形势面前谋求生存和发展之路,成为摆在企业报面前的重大课题。笔者以为,强化“顶天”“立地”意识,努力拓展生存空间,是使企业报摆脱困境的重要途径之一。什么是“顶天”“立地”?“顶天”就是“贴近领导”;“立地”就是“贴近职工群众”。企业报要“顶天”,要宣传党的路线、方针、政策,要重点报道好企业“党政工团”组织及领导人的重要决策、活动,要为企业的中心工作服务,要服从服务于企业的大局。这是企 After the reorganization of enterprises, petroleum system enterprises reported facing new challenges. How to seek survival and development in the face of the new situation has become a major issue for enterprises before they are reported. The author believes that to strengthen the “top” and “site” awareness, and strive to expand the living space, is one of the important ways to get the corporate newspaper out of the woods. What is the “top” and “site”? “Top” is “close to the leadership”; “site” is “close to the masses of workers.” Business newspapers must be “top of the world” to propagandize the party’s line, principles and policies, and should focus on reporting the important decisions and activities of the “party, government and work group” organizations and leaders of enterprises so as to serve the central work of enterprises and obey the service The overall situation of the enterprise. This is a business