信息深刻地影响着现代社会,大众传媒对社会观念和态度的潜在影响是巨大的。在人们对事物的认识方面,信息和媒体的广泛影响力也起着关键性的作用。同样,无论是在促进或者阻碍女子参加体育运动方面,媒体的作用也是显而易见的。因此,媒体报道女子体育运动的方式对体育运动的领导者来说就显得尤为重要,因为他们正在努力提倡、鼓励女子体育运动。在美国,有许多关于女子体育运动和媒体宣传的研究,但是要把这些研究成果 Information profoundly affects the modern society. The potential impact of the mass media on social attitudes and attitudes is enormous. The widespread influence of information and media also plays a crucial role in people’s understanding of things. Similarly, the role of the media is evident in promoting or hindering women’s participation in sport. Therefore, the way in which women’s sports are reported by the media is of particular importance to the leaders of sports because they are trying to promote and encourage women’s sports. In the United States, there are many studies on women’s sports and media campaigns, but these studies