成功的企业必然有成功的独特之处,这些独特之处,也许是成功的企业文化,也许是成功的管理理念,还也许是成功的产品等。但无论以上哪种情况,当今时代的成功企业都必须有成功的营销策略。唯有出奇制胜的营销策 Successful companies are bound to have the uniqueness of success. These unique features may be a successful corporate culture, perhaps a successful management concept, and perhaps a successful product. But in either case, successful companies in today’s world must have successful marketing strategies. Only surprisingly winning marketing strategy