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以雅安碧峰峡风景区为例,采取实地调查和现场访谈相结合的方法对景区旅游标识系统进行研究,对旅游标识的类型、规范性、观赏性、安全性等四个方面进行了分析,碧峰峡风景区旅游标识类型丰富,基本满足了游客引导、自助游览求知的需求;最后分析碧峰峡风景区旅游标识系统存在的问题及提出完善风景区旅游标识系统的建议。
Taking Ya’an Bifengxia Scenic Spot as an example, this paper studies on the tourism identification system of scenic spot by means of field investigation and on-the-spot interview, and analyzes the types, normative, ornamental and safety aspects of tourism identification. The Bifengxia Scenic Area is rich in tourist labels, which basically meets the needs of tourists and self-help tourism. Finally, it analyzes the problems existing in the tourism identification system of Bifengxia Scenic Area and puts forward suggestions on how to perfect the tourism identification system of the scenic spots.