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当今世界上,有运动场的地方必有耐克鞋。30多年来,耐克鞋在全球畅销不衰。然而,这家小作坊起家的公司在走向成功的路途上,却经历了人们难以想象的艰难。1000美元起家菲尔·奈特是一位技术平庸的1英里赛跑运动员,鲍尔曼是俄勒冈大学的体育教师,对运动鞋的兴趣使他们成为很好的朋友。1964年,鲍尔曼和奈特合伙,每人拿出500美元开办制鞋公司。鲍尔曼依据自己多年从事体育教学的经验,精心设计出了田径运动鞋的图样。当他拿着图样找了多家制鞋商后,得到的回答几乎相同:“我们不想教你怎样当教练,你也别来教我们怎样制鞋。”鲍尔曼碰了钉子后并没有灰心,毅然当起了鞋匠。
In today’s world, there are sports grounds must have Nike shoes. For over 30 years, Nike shoes have been sold well all over the world. However, this small workshop started the company on the road to success, but experienced unimaginable difficulties. Starting at $ 1,000 Phil Knight is a mediocre 1 mile runner and Bowerman is a sports teacher at the University of Oregon and his interest in sports shoes makes them good friends. In 1964, Bowerman and Knight partner, each took 500 US dollars to start a shoe company. Bowerman based on his many years of teaching experience in sports, well-designed athletic shoes pattern. When he took the pattern to find a number of shoe manufacturers, the answer is almost the same: “We do not want to teach you how to be a coach, you do not come to teach us how to make shoes. ” Bowerman touched the nail and Did not lose heart, resolutely played a shoemaker.