建筑行业属于劳动密集型行业,我国建筑业在与国外同行业竞争中拥有劳动力比较优势,但其过低的产值利润率,限制了其发展的潜力。但同时,目前的基建和房地产投资却“忽如一夜春风来”,有大幅增长的态势,拥有巨大的市场潜力。对建筑企业来说,如何把握市场机遇,提高企业自身综合实力,在当前竞争中立于不败之地,揽项目入怀,是当前待解决的问题。 The construction industry belongs to labor-intensive industries. China’s construction industry has the comparative advantage of labor in the competition with foreign counterparts, but its low output-value margin limits its potential for development. However, at the same time, the current infrastructural and real estate investment is “suddenly like a spring breeze,” with a substantial growth trend and huge market potential. For construction enterprises, how to seize the market opportunities, improve their own overall strength, remain invincible in the current competition, embrace the project into the arms, is the current issue to be resolved.