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如何有效地推广项目?本案的公式:恰当的折价+个性化主题+有效执行=佳绩背景一、项目概况鲁贤家苑,位于济南市市中区济微路,总建筑面积约5万平方米,由7栋多层住宅组成,销售均价1990元/平方米;无论规模或市场定位,此苑在济南都属于中档楼盘。该项目由我公司独家代理销售。在前期销售进程中,我们在综合比较竞争楼盘优劣、深度发掘楼盘品质的基础上,运用合理的引导性销售
How to effectively promote the project? The formula of the case: the appropriate discount + personalized theme + effective implementation = success background I. Project Profile Luxian Jiayuan, located in Ji’nan City, Jinan City Road, a total construction area of about 50,000 square meters , Composed of seven multi-storey residential, the average selling price of 1990 yuan / square meter; regardless of the size or market positioning, the Court in Jinan are mid-range real estate. The project by my company exclusive sales agent. In the pre-sales process, we compare the pros and cons of real estate competition, explore the real estate quality depth, the use of a reasonable guide sales