青岛,不仅是驰名中外的旅游城市,同时也是中国著名的“品牌之都”。随着青岛城市品牌形象不断提升,“慈善青岛”品牌已经成为发展青岛慈善事业一张最好的名片,正在发挥着慈善品牌的巨大作用,而慈善品牌的发展又为青岛城市品牌增加了丰富内涵。 Qingdao is not only a famous tourist city both at home and abroad, but also a famous “brand capital” in China. With the continuous improvement of the brand image of Qingdao city, “Charity Qingdao” brand has become the best business card for developing Qingdao charity and is playing a huge role in charity brand development, which in turn adds to Qingdao’s urban brand Rich content.