在商学院的课堂上,教授们常常不知道该如何讲授乔布斯回归后的苹果案例。自恋,严重的强迫症,虚伪,动不动辱骂下属,亲手塑造了苹果公司恃强凌弱的公司文化,乔布斯是个不折不扣的“asshole”。加之早年间吸毒成瘾,不爱洗澡,乔布斯除了敏锐的洞察力之外,似乎毫无优点。我们甚至可以从乔布斯的身上总结出一条定律,“优秀的CEO都是真小人”。然而,这一切一切让人反感的特质,在与“组织”产生化学作用之后,竟能生成在管理学的意义上不可能出现的创新奇迹。在商学院的课 In business school classes, professors often do not know how to teach Jobs after the return of the Apple case. Narcissism, severe obsessive-compulsive disorder, hypocrisy, verbal abuse of subordinates, personally shaping Apple’s bully corporate culture, Steve Jobs is a real “asshole ”. Combined with drug addiction in the early years, do not love bathing, Jobs in addition to keen insight, there seems no advantage. We can even conclude from Steve Jobs’s law, “good CEOs are real villains.” However, all this disgusting trait, after its chemical interaction with the “organization,” can generate an innovative miracle that is impossible in the sense of management science. Lesson in business school