电视研究的出发点日本社会学家、电视传播学家藤竹晓在《电视的冲击》(又译《电视社会学》)一书里说:他所研究的电视节目全部是和家人一块收看的,他完全避免单独一个人专心致志地收看作为研究对象的电视节目,即使是有时误了收看,事后补看录象,也总是坚持和家人一块看。藤竹晓说,他看电视的思想萌动都是在妻儿“喋喋不休”之中发生的。藤竹晓为什么要这样研究电视呢?因为电视是家庭传播工具,要研究它就应该在这种“喋喋不休”的以及其他伴随活动的家庭环境里收看。这样研究的成果才会有实际价值。而我们研究电视不完全是这样,或者说基本上不是这样。我们习惯于请上一些专家集中某个饭店的会议室里,专心致志 The starting point for television research Japanese sociologist and television communication scientist Fujimoto Fujitsu in “The Impact of Television” (translated as “Sociology of Television”) said: The television programs he studied were all watched with his family, and he To completely avoid a single person to concentrate on watching TV programs for the study, even if sometimes mistakenly watched, video supplement afterwards, always insist on family and a look. Fujishiro said he was watching TV’s germination of ideas in his wife and children “chatter endless” took place. So why did you study TV in the same way? Because television is a tool for family communication, studying it should be watched in this “chattering” and other accompanying home environments. The fruits of such a study will have real value. And we study television not so, or basically not. We are accustomed to asking some experts to focus on a hotel conference room, concentrate on