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长期以来,关于有线数字电视的发展,人们都将关注的重点放在城市以及城市用户,对于有线电视及其数字化在农村地区的发展关注不多。但西双版纳有线数字电视之路却向我们展示了一个鲜活的案例:结合本地实际,依托优质服务,把广大的农村用户引入有线数字电视的发展历程之中。在城市市场几近饱和,不少有线网络公司将目光转向农村市场的情况下,西双版纳的某些举措或许能给业内同仁带来一些启示。亦欢迎您对开拓农村市场的实践经验和观点,来稿请发wang_wenjing@ccw.comocn
For a long time, with regard to the development of cabled digital television, the focus has been on urban and urban users, with little attention paid to the development of cable television and its digitization in rural areas. However, the road of digital cable TV in Xishuangbanna has shown us a vivid case: the combination of local reality, relying on quality service, the vast number of rural users into the digital cable television development process. In the market almost saturated city, many cable network companies will turn their attention to the rural market circumstances, some measures in Xishuangbanna may give some inspiration to the industry colleagues. You are also welcome to open up the rural market, practical experience and ideas, contributions, please send wang_wenjing@ccw.comocn