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随着电子互联网时代的到来,互联网技术、4G技术的进一步发展,促使网络与媒体恰到好处的结合。以微博、微信、人人等为代表的新兴媒介,见证了人类的媒体信息传播活动进入了全新的信息传播时代——“微时代”。“微时代”创新了当前媒介传播活动的新格局,给人类的信息传播活动带来了巨大的变化,对高校的学生工作,特别是思想政治教育工作提供了更大的机遇和挑战。
With the arrival of the era of electronic Internet, the further development of Internet technology and 4G technology will promote the just combination of network and media. The emerging media represented by Weibo, WeChat and all others have witnessed the media information dissemination activities of mankind entering a new era of information dissemination - “Micro Era”. “Micro era ” has innovated the new pattern of current media communication activities, brought great changes to the information dissemination activities of human beings, and provided more opportunities and challenges for students’ work in universities, especially ideological and political education.