你希望开创一家企业,所以你需要一个计划,对么?不,真不是这样。在与同事合著的《内心、智慧、勇气、运气》一书中,我们采访了全世界数百位成功的企业家,试图了解他们认为成为一个成功企业家以及建立一家伟大企业的最重要品质。我们最重要的一个发现就是,那些已经完美退出企业(如将企业IPO或将企业出售)的企业家们中有超过70%的人在建立该企业时,都不是从计划开始。相反,他们的商业之路都源于另一个“地方”——内心。他们的决策,并非依据文件或调查数据而是基于他们对市场的感觉和认识。他们在明确目的之后,就将大部分精力投入到将想法实现的努力之中,而不是花在计划上。其实并非所有的计划都是无用的,但花大量时间努力写出“完美”的方案往往意味着是失败的方案,而非“差不 You want to start a business, so you need a plan, right? No, that’s not the case. In a book titled ”Heart, Wisdom, Courage, and Luck“ co-authored with colleagues, we interviewed hundreds of successful entrepreneurs around the world in an attempt to understand the most important qualities they consider to be a successful entrepreneur and a great business . One of our most important findings is that more than 70% of entrepreneurs who have perfectly exited a business, such as a business IPO or a business sale, are not planning to start the business. Instead, their business path stems from another ”place“ - the heart. Their decisions are based not on documents or survey data but on their perceptions and perceptions of the marketplace. When they have a clear purpose, they devote most of their energy to trying to put the idea to fruition, not to planning. Not all programs are actually useless, but programs that spend a lot of time trying to write ”perfect“ often mean failing, not ”bad"