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传统媒体和新兴媒体融合发展,是事关筑牢思想主阵地、掌握舆论主导权、提升文化软实力的重大战略,是传统媒体自觉的时代使命和应有的历史担当。在媒体融合发展中,一张有87年历史的报纸能否有新作为?新民晚报一直在探索。今年5月,新民晚报推出每周出版5期的《互动》版,着力探寻和实践在媒体融合发展中的采集力,形成了特色。大数据思维下的互动采集力大数据直接影响新闻信息的选择。《互动》版对相关数据进行深入挖掘、分析、整理,在此基础上形成的新闻报道更具有说服
The integration and development of traditional media and emerging media is a major strategy for building the ideological front, mastering the leading power of public opinion and enhancing the cultural soft power. It is the conscious mission of the times and the due historical responsibility of traditional media. In the development of media convergence, a 87-year-old newspaper can take a new act? Xinmin Evening News has been exploring. In May this year, Xinmin Evening News launched its weekly interactive edition of five issues, focusing on exploring and practicing the gathering power in the media convergence and development and formed its own characteristics. Big data thinking under the interactive collection of big data directly affect the choice of news and information. “Interactive” version of the relevant data in-depth mining, analysis, finishing, formed on this basis, more convincing news reports