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经历55年的发展,每年一度的NBA全明星赛从单一的东西部全明星对抗赛发展到全明星周末。今天,全明星周末已经不单单是NBA的一张对外展示的宣传海报,更像是一场被深深打上NBA式价值观的狂欢派对。在这个盛大的派对中,NBA联盟不遗余力地向外界炫耀着他华丽的球星阵容;主办地则给全明星赛打上了自己城市的烙印;球员们则努力表现出自己的个性,尽情地进行个人秀;观众则在NBA的操纵、引导下体现着自己的草根意识,过过当家作主的瘾,嘉年华上丰富的游戏也可以让这些球员的衣食父母找到点消费的乐趣;当然,精明的商家们也不会放弃这个揽财的良机。依靠科技的不断进步,全世界人民都可以和现场观众一起实时观看甚至参与到全明星中去。这是一个开放式狂欢舞台,每个人都能在全明星赛上找到自己的乐趣,每一个参与其中的人既是享受者,也是这个舞台的建造者。
After 55 years of development, the annual NBA All-Star Game developed from a single All-Star All-Star match to an All-Star weekend. Today, All-Star Weekend is no longer just an outpost for the NBA posters, more like a deeply impressed NBA values of the party. In this grand party, the NBA alliance spared no effort to show off his gorgeous star lineup to the outside world; host to the All-Star Game marked their own city brand; players are trying to show their own personality, enjoy the personal show ; The audience in the NBA’s manipulation, under the guide reflects their own sense of grassroots, over the masters of the addiction, carnival rich game can also make these players find their food and clothing of the fun; of course, savvy businessmen Will not give up this opportunity to take money. Relying on the continuous improvement of science and technology, people all over the world can watch and even participate in the All-Star with the audience in real time. This is an open carnival stage where everyone can find themselves at the All-Star Game, each of whom is an enjoyment and a builder of the stage.