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看点:LVMH以囫囵吞枣式的并构方式在全球奢侈品行业掀起了一场风暴,在集团负责人阿诺尔特看来,合众国显然比共和国更能激发集团下各个品牌的活力与灵性。路易威登、酩悦香槟、迪奥、纪梵希(Givenchy)、倩碧、娇兰等精美别致的世界名牌齐集LVMH集团羽翼之下。集团首席执行官伯纳德·阿诺尔特则依托名不见经传的控股公司成功地控制着这些知名品牌的运作。毫无疑问,要运作管理好这些顶尖品牌并不是一件容易的事。
Aspect: LVMH in a swallow-and-match style and set a storm in the global luxury goods industry, Arnold, the head of the group, the United States is clearly more than the Republic to stimulate the vitality and spirituality of the various brands under the group. Louis Vuitton, Moet Le Champagne, Christian Dior, Givenchy (Givenchy), Clinique, Guerlain and other exquisite chic world famous gathered LVMH Group under the wings. Group CEO Bernard Arnold has relied on little-known holding companies to successfully control the operation of these well-known brands. Undoubtedly, it is not easy to operate and manage these top brands.