随着我国改革开放和社会主义市场经济的不断深入发展,商品经济在社会的各条战线正在广泛地、日新月异地活跃起来。经济大潮中,人们在不断需要满足自身对物质消费需求的同时,对文化精神产品的消费需求也日益繁荣,电视事业作为文化精神产品的传播媒体,已普及并占有了社会及大众日常生活的精神空 With the continuous deepening development of China’s reform and opening up and the socialist market economy, the commodity economy is rapidly developing rapidly and rapidly in all fronts in the society. In the economic tide, people constantly need to meet their own demands for material consumption. Meanwhile, consumer demand for cultural and spiritual products is also increasingly prosperous. As a media for the production of cultural and spiritual products, television has gained popularity and possesses the spirit of daily life of the community and the general public air