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梅赛德斯-奔驰星愿基金管理委员会主席李宏鹏用“仁者无敌”来概括企业推动CSR行动应有的态度——不是无人匹敌,而是这里没有敌人2013年的圣诞节前,李宏鹏带着四岁的女儿去超市大采购,不是给女儿的圣诞礼物,而是要送给雅安地震灾区小朋友的礼物。不出所料,女儿专挑最好的巧克力往购物车里放,李宏鹏告诉她,雅安小朋友最需要的不是巧克力,而是生活和学习的必需品。最终父女俩选了若干文具套装和牙膏牙刷,和一公斤图书一起带往雅安。
Chairman Li Hong-peng of Mercedes-Benz VW Fund Management Council used “Benevolent Invincible” to summarize what the company should do to promote CSR actions - not unmanned, but no enemies here Before Christmas 2013, Li Hongpeng With a four-year-old daughter to the supermarket big purchases, not to his daughter’s Christmas present, but to give Ya’an earthquake children’s gift. Unexpectedly, her daughter pick the best chocolate to the shopping cart, Li Hongpeng told her Ya’an children most need is not chocolate, but the necessities of life and learning. The final father and daughter chose a number of stationery sets and toothpaste toothbrush, and one kilogram of books brought to Yaan.