论文部分内容阅读
新形势下,市场竞争已经日趋激烈,电力企业发展所面临的困难也随之增多。所以应该以市场化为导向,坚持“顾客至上,服务第一”的方针,加强对电力市场营销的管理,以此来加强企业的竞争力,让电力企业能够更加良好的发展。以提高顾客满意度和简直增长为目标,通过现代化的市场营销,为顾客提供高品质的电力服务,实现社会效益与企业经济效益的统一,是电力企业及广大干部职工应树立的重要理念。
Under the new situation, the market competition has become fiercer and fiercer, and the difficulties facing the development of power enterprises have also increased. Therefore, we should be guided by the market, adhere to the “customer first, service first” approach to strengthen the management of power marketing, in order to strengthen the competitiveness of enterprises so that power companies can be more good development. To improve customer satisfaction and simply growth as the goal, through modern marketing, to provide customers with high-quality electrical services and achieve social and economic benefits of enterprise unification is the power enterprises and cadres and workers should establish an important concept.