国际电视广播一般是指以国外观众为对象而进行的电视广播，发射国通过卫星将节目传送给对象国（地区）的电视台或有线电视网播出，或者由观众使用卫星接收天线直接接收。目前，世界上的国际电视台大致可分为三类：一类是代表国家形象，传递政府声音的国际电视台，如美国的世界 International television broadcasting generally refers to television broadcasting targeting foreign audiences. The transmitting country transmits the program to the television station or cable television network of the target country (region) through satellite or receives the satellite receiving antenna directly by the audience. At present, the world’s international television stations can be broadly divided into three categories: one is an international television station that represents the national image and transmits the voice of the government, such as the United States