随着社会的发展,我国现代化的建设也越来越深入。在市场经济的大环境下,企业若想得到良好发展,不但需要增强经济实力,同时还需加强思想政治工作。企业思想政治工作是统一员工思想,让每位员工思想修养都能够得到有效提升的重要内容。本文着重对新形势下如何采取有效策略加强企业思想政治工作进行了分析与探讨。 With the development of society, the construction of our country’s modernization is also getting more and more in-depth. Under the environment of a market economy, if a company wants to achieve sound development, it not only needs to enhance its economic strength, but also needs to strengthen ideological and political work. Enterprise ideological and political work is to unify the staff thinking, so that each employee’s ideological and cultural cultivation can be effectively enhance the important content. This article focuses on how to adopt effective strategies in the new situation to strengthen the ideological and political work of enterprises were analyzed and discussed.