近几年电影制片发行放映部门的经济收人出现滑坡,特别是制片企业利润连年亏损,正处于亏损经营状态。电影业要摆脱困境,提高效益,就必须在经济体制改革的大潮中,深入探索,改革和调整不合理的经济秩序,使电影经济纳入良性循环的轨道。我们认为当前的一个重要课题,就是要进一步改革、完善票价运行机制,尤其是目前电影票价过低,亟需进行调整。电影虽然是精神产品,但是影片的生产过程是商品生产过程。在影片这个产品中,凝结着一定的劳动量,所以电影生产企业不仅希望和要求自己的商品能够实现其使用价 In recent years, there has been a decline in the economic income of the film and television distribution and projection departments, especially the loss of film-making enterprises in recent years, which is at a loss-making operation. In order to get rid of difficulties and improve efficiency, the movie industry must explore, reform and adjust the unreasonable economic order during the tide of economic restructuring so as to bring the film economy into a virtuous circle. We think that an important issue at present is to further reform and improve the fare mechanism. In particular, the movie fares are too low and adjustments are urgently needed. Although the film is a spiritual product, but the movie production process is the production of goods. In the film this product, condensation of a certain amount of labor, so not only the film production enterprises want and demand their goods to achieve its price