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作为中华民族数千年集体智慧结晶的文化遗产,在打动人类心灵、触动人类情感的同时,蕴藏着巨大的经济价值。在保护资金短缺、配套设施不完善的情况下,通过产业化开发,为文化遗产的传承和保护提供了动力源泉。本文从文化产业经济学视角,结合我国当前文化遗产的保护现状和产业化运作中存在的问题,提出了文化遗产产业化的路径依赖与战略选择,构建了不同文化遗产产业化的运营模式。
As a cultural heritage crystallized by the collective wisdom of the Chinese nation for thousands of years, it impresses with enormous economic value while impressing human souls and touching human emotions. In the protection of capital shortage, inadequate facilities, through industrial development, heritage and protection of cultural heritage has provided a source of power. Based on the viewpoints of cultural industry economics and the current protection of cultural heritage in our country and the existing problems in its industrialization operation, this paper puts forward the path dependence and strategic choice of industrialization of cultural heritage and establishes the industrialized operation mode of different cultural heritage.