一直以来,企业培训令众多HR经理伤透脑筋,一不小心培训成为“鸡肋”的尴尬想必曾是很多HR挥之不去的痛。也许,我们可以找到诸多理由:老板不够重视、员工不够努力、讲师不够优秀、课程不够理想,然而,一旦理由成为借口,培训的现实价值就沦落成为不得不走的“程序”。对于培训,很多管理者认为只是人力资源部的一项常规工作,对于培训在组织建设中所能发挥的核心功能,往往认识不清。在目前营销组织的培训中,常存在以下两种误区与现象: Since long ago, corporate training has caused many HR managers to suffer from their brains, and accidentally training to become a “chicken ribs” must have been the lingering pain of many HR. Perhaps, we can find many reasons: the boss does not pay enough attention, the staff does not work hard enough, the lecturer is not good enough, and the course is not ideal. However, once the reason becomes an excuse, the practical value of the training becomes a “program” that has to be gone. For training, many managers believe that it is only a routine work of the human resources department. It is often unclear about the core functions that training can play in organizational development. In the current marketing organization training, there are often the following two errors and phenomena: