报业为什么要转型?是为了赚钱?是为了报社的繁荣发展?是为了报社员工的生计?还是为了坚守国家的舆论阵地?报业转型只有首先解决目的和诉求的问题,才会做出正确的判断,看清正确的方向,选择正确的道路。对于不同身份的人,处于不同角色与地位的人,对于报业转型的诉求和目的都是不同的。对于报社员工来说,报业转型, Why is the newspaper industry in transition? Is it for making money? Is it for the newspaper’s prosperity and development? Is it for newspaper workers’ livelihood? Or is it for keeping the country’s public opinion position? Only when the newspaper industry first resolves its own goals and appeals, will it make the right Judge, see the right direction, choose the right path. For people of different identities, people in different roles and positions have different appeals and purposes for newspaper transformation. For the newspaper staff, newspaper restructuring,