近年来,公车公营成为道路运输行业的热门话题,一些企业果断终止原有经营模式,筹巨资购置豪华客车,把公车公营作为客运产业的主攻目标。公车公营何以有此魔力?笔者认为,新时期的公车公营经营管理模式符合现代道路客运市场规律,是客运企业与旅客利益达到统一的有效模式。公车公营 In recent years, public transport has become a hot topic in the road transport industry. Some enterprises have decisively terminated the original business model, raised huge sums of money to purchase luxury buses, and taken public transport as the main target of the passenger transport industry. How can the public bus have this magic power? In my opinion, the public bus management model in the new era conforms to the laws of the modern road passenger transport market, and is an effective mode for the unification of passenger transport enterprises and passengers. Bus public