最近,保险业的目光几乎都聚集在上海黄浦区一个新成立的公司身上,它就是从筹办到设立都高调示人的首家互联网保险公司——众安保险。这家由“三马”(即指马云、马化腾、马明哲)联手创办的保险公司,以其独特的血统和差异化的定位,为保险行业带来新一轮的冲击。那么,互联网保险,究竟是“新瓶装旧酒”还是行业的全新业态呢? Recently, almost all the insurance industry’s eyes have been gathered at a newly formed company in Shanghai’s Huangpu District. It is from setting up to setting up a public security insurance system, the first internet insurance company with high profile. This insurance company jointly founded by “Three Ma ” (that means Ma Yun, Ma Huateng and Ma Mingzhe) has brought a new round of impact to the insurance industry with its unique lineage and differentiated positioning. So, Internet insurance, after all, is “new old wine bottle ” or the industry’s new format?