论文部分内容阅读
“长久不懈的危机意识是使企业立于不败之地的基础。”——松下幸之助飓风起于萍末,溃堤源于蚁穴。企业在瞬息万变的市场中成长,必然会面对各种危机。昨天还盛极一时的企业,今天就可能被一个小小的细节击垮。据美国危机管理专家的调查显示:80%的企业管理者认为,企业发生危机如同死亡一样不可避免。危机对于企业而言,并非偶然的不幸遭遇,而是普遍存在的现象,危机无处不在。据调查,45.2%的企业处于一般危机状态,40.4%的企业处于中度危机状态,14.4%的企业处于高度危机状态。
“Long-lasting relentless sense of crisis is the foundation for enterprises to be invincible. ” - Matsushita’s help hurricane at the end of the Ping, the collapse from the nest. Enterprises in the ever-changing market growth, is bound to face a variety of crises. Yesterday also a very prosperous business, today may be a small detail crushed. According to a survey conducted by experts on crisis management in the United States, 80% of business managers believe that a crisis in an enterprise is just as inevitable as death. The crisis is not an accidental unfortunate experience for the enterprise, but a pervasive phenomenon. The crisis is everywhere. According to the survey, 45.2% of enterprises are in a general crisis, 40.4% of enterprises are in a state of moderate crisis, and 14.4% of enterprises are in a state of high crisis.