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(接上期)四、农产品定价策略农产品定价策略是多种多样的,经营者要根据自己的产品和市场情况进行选择。在选择定价策略之前,应考虑竞争者产品的特色和价格,建立什么样的营销形象,需要弥补的成本及投资回收期限等因素。(一)渗透定价策略很多时候,经营者采取低价策略是吸引众多消费者的最有力武器。所谓低价,并非是有些人理解的低质低价。该种策略的优势是:低价低利
(Continued) Fourth, agricultural product pricing strategy Agricultural product pricing strategy is varied, the operator according to their own products and market conditions to choose from. Before choosing a pricing strategy, consider the features and prices of competitors’ products, what kind of marketing image to build, the costs that need to be made up, and the payback period for the investment. (A) infiltration pricing strategy Quite often, operators to adopt low-cost strategy is to attract many consumers the most powerful weapon. The so-called low-cost, not some people understand the low-quality low-cost. The advantage of this strategy is: low-cost low-interest