开拓消费市场，进一步扩大国内需求，是今后一个时期经济工作所必须坚持的基本着力点和长期战略方针。河南是农业大省，８０％以上的人口在农村，农村市场有着广大的消费群体和巨大的开拓潜力。但由于各种原因，一段时间以来，县及县以下社会消费品零售总额的增长速度持续下滑 Opening up the consumer market and further expanding domestic demand are the basic focuses and long-term strategic guidelines that economic work must adhere to in the coming period. Henan is a major agricultural province, with over 80% of its population in rural areas and the rural market with vast consumer groups and huge potential for exploration. However, due to various reasons, the growth rate of the total retail sales of social consumer goods at the county level and below has continued to decline over time