干事情、做工作,需要抓主要矛盾,抓重点。没有重点,或抓不住重点,眉毛胡子一齐抓,丢掉西瓜拣芝麻,就不能取得突破,使工作获得重大改观和较大成就。企业的产品开发也须有重点,抓重点,即,要抓“拳头”或“支柱”产品的开发。产品开发的品种方向不能变动不定,今天是此,明天是彼。品种数量不一定太多,而在于精。只要能开发出一个能形成“拳头”或“支柱”的产品,就能使企业起死回生,生而至活,取得持续稳定的和较大的经济效益。许多成功企业的经验,都说明了这一点。这里所说的“拳头”或“支柱”产品,是指在市场上享有较高声誉,长久为用户所欢迎,成为名、优、特,能够叫得响,对企业效益增长、生存发展起举足轻重作用的产品。 To do the work and do the work needs to grasp the main contradiction and grasp the key points. If there is no focus, or if the focus cannot be grasped, the eyebrows and beard must be caught together, and the watermelons and sesame seeds must be discarded, no breakthrough can be achieved and the work will achieve significant changes and major achievements. The company’s product development must also focus on the key points, namely, the development of “fist” or “pillar” products. The direction of product development cannot be changed. Today is this, tomorrow is the other. The number of varieties is not necessarily too much, but rather is fine. As long as we can develop a product that can form a “fist” or a “pillar”, we can make the enterprise rejuvenate, live to life, and achieve sustained stability and greater economic benefits. The experience of many successful companies illustrates this point. The “fist” or “pillar” products referred to here are those that enjoy a high reputation in the market, are welcomed by users for a long time, become famous, superior, and special, can evoke sounds, and have a beneficial effect on business performance. Survival and development play a decisive role in the product.